Our Story

CIT Watches was built on a simple idea: real style shouldn't require a luxury price tag.

We partner directly with licensed brands you already know — Perry Ellis, Geoffrey Beene, Ellen Tracy, Jessica Simpson, and Caribbean Joe — to bring authentic, well-made watches and jewelry straight to you, without the department-store markup.

Every piece we carry is chosen for the same thing: something you'll actually reach for every day, not just for the box it comes in.

More than just time.